Course Name: Introduction to Business
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Degree: UGr
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Code
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Year/Semester
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Local Credits
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ECTS Credits
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Course Implementation, Hours/Week
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Course
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Tutorial
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Laboratory
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UİT 113
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½ (Fall)
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3
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6
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3
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0
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0
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Department
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Management Information Systems
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Instructors
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Asst. Prof. Aykut Arslan
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Contact Information
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aarslan@pirireis.edu.tr
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Office Hours
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Thursday 13:30-15:30
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Web page
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PRU Online
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Course Type
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Compulsory
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Course Language
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English
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Course Prerequisites
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None
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Course Description
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The changing face of business, business ethics and social responsibility, competing in world markets, forms of business ownership and organization, starting your own business: the entrepreneurship alternative, management, leadership, and the internal organization, human resource management; human resource management: from recruitment to labor relations, top performance through empowerment, teamwork, and communication, production and operations management, customer-driven marketing, product and distribution strategies, promotion and pricing strategies, financial system.
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Course Objectives
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- Examine basic business science methods and how these interact with other disciplines
- Introduce general knowledge of basic business functions (finance, marketing, etc.) which also include lectures, ethics and professional standards.
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Course Learning Outcomes
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At the end of this course the student will be able to
- Define the position and importance of businesses within economic and social life
- Explain businesses with their inputs, outputs, processes, environment, systems, and sub-systems dimensions and their interactions with each other as well as with other businesses.
- Meet the basic literature regarding business and management, and remember the terms such as competition, entrepreneurship, business size, etc.
- Define the businesses as the basic component of economic life and relate them to environmental actors such as state, politics, education, labor unions, customers, etc.
- Conceptualize businesses with all their shareholders
- Get prepared for their coming lectures such as marketing, finance, accounting, HR, logistics, behavioral sciences, etc. and grasp the relation and importance of these lectures with businesses
- Categorize different business types and compare them
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Instructional Methods and Techniques
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Lectures, discussions and case analyses.
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Tutorial Place
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--
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Textbook
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Contemporary Business, 14th Edition Authors : Louis E.
Boone, David L. Kurtz Publisher: John Wiley & Sons, Inc.,
2011. ISBN: # 978-0-470-53129-7
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Other References
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Bulut gelir Söke’ye çek eşeği köşeye, Arman KIRIM, Sistem
Yayıncılık
İşletme Yönetimine Giriş, Prof.Dr.Ömer Dinçer/Doç.Dr.Yahya
Fidan, Alfa Yayıncılık
İşletme, S.Kadri Mirze, Literatür Yayıncılık
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Homework & Projects
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Students should prepare 3 take home exams each of which requires field work and reporting of analyses.
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Laboratory Work
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Computer Use
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Other Activities
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