Course Name:  Introduction to Business

Degree: UGr

Code

Year/Semester

Local Credits

ECTS Credits

Course Implementation, Hours/Week

Course

Tutorial

Laboratory

UİT 113

½ (Fall)

3

6

3

0

0

Department

International Logistics and Transportation

Instructors

Asst. Prof. Aykut Arslan

Contact Information

aarslan@pirireis.edu.tr

Office Hours

Thursday 13:30-15:30

Web page

PRU Online

Course Type

 Compulsory

Course Language

English

Course Prerequisites

  None

Course Description

The changing face of business, business ethics and social responsibility, competing in world markets, forms of business ownership and organization, starting your own business: the entrepreneurship alternative, management, leadership, and the internal organization, human resource management; human resource management: from recruitment to labor relations, top performance through empowerment, teamwork, and communication, production and operations management, customer-driven marketing, product and distribution strategies, promotion and pricing strategies, financial system.

Course Objectives

1. Examine basic business science methods and how these interact with other disciplines
2. Introduce general knowledge of basic business functions (finance, marketing, etc.) which also include lectures, ethics and professional standards.

Course Learning Outcomes

At the end of this course the student will be able to

1. Define the position and importance of businesses within economic and social life
2. Explain businesses with their inputs, outputs, processes, environment, systems, and sub-systems dimensions and their interactions with each other as well as with other businesses.
3. Meet the basic literature regarding business and management, and remember the terms such as competition, entrepreneurship, business size, etc.
4. Define the businesses as the basic component of economic life and relate them to environmental actors such as state, politics, education, labor unions, customers, etc.
5. Conceptualize businesses with all their shareholders
6. Get prepared for their coming lectures such as marketing, finance, accounting, HR, logistics, behavioral sciences, etc. and grasp the relation and importance of these lectures with businesses
7. Categorize different business types and compare them

Instructional Methods and Techniques

Lectures, discussions and case analyses.

Tutorial Place

--

Textbook

Contemporary Business, 14th Edition Authors : Louis E.

Boone, David L. Kurtz Publisher: John Wiley & Sons, Inc.,

2011. ISBN: # 978-0-470-53129-7

Other References

Bulut gelir Söke’ye çek eşeği köşeye, Arman KIRIM, Sistem

Yayıncılık

İşletme Yönetimine Giriş, Prof.Dr.Ömer Dinçer/Doç.Dr.Yahya

Fidan, Alfa Yayıncılık

İşletme, S.Kadri Mirze, Literatür Yayıncılık

Homework & Projects

Students should prepare 3 take home exams each of which requires field work and reporting of analyses.

Laboratory Work

--

Computer Use

--

Other Activities

--

Assessment Criteria NAVIGATIONAL TERMS AND DEFINITIONS AND TERRESTRIAL COORDINATE SYSTEM

Activities

Quantity

Effects on Grading, %

Attendance

Midterm

1

35

Quiz

3

15

Homework/Assignment

Term Paper/Project

Laboratory Work

Practices

Tutorial

Seminar

Presentation

Field Study

Final Exam

1

50

TOTAL

100

Effects of Midterm on Grading, %

50

Effects of Final on Grading, %

50

TOTAL

100

Week

Topics

Course Out

comes

1

The Changing Face of Business

I, III, IV

2

Business Ethics and Social Responsibility

I, IV, V

3

Competing in World Markets

II, III

4

Forms of Business Ownership and Organization

IV, V, VII

5

Starting Your Own Business: The Entrepreneurship Alternative

V, VII

6

Management, Leadership, and the Internal Organization

I, II

7

Mid-terms

8

Human Resource Management: From Recruitment to Labor Relations

I, II, IV, V

9

Top Performance through Empowerment, Teamwork, and Communication

I, II, IV, V

10

Production and Operations Management

I, II, IV, V

11

Customer-Driven Marketing

I, II, IV, V

12

Product and Distribution Strategies

I, II, IV, V

13

Promotion and Pricing Strategies

I, II, IV, V

14

The Financial System

III, IV

Program Outcomes

Level of Contribution

1

2

3

a

To have advanced knowledge in related fields of logistics and transportation.

b

Able to work effectively with multidisciplinary teams or individually in national and international logistics and transportation areas both in theoretical and applied scope. 

c

Able to identify, define, formulate and solve problems with theoretical and applied transportation and logistics knowledge.

d

Able to communicate oral and written effectively with logistics and transportation stakeholders, and can use a foreign language minimum B1 level in European Language Portfolio.

e

To have advanced competence on general, logistics, and transportation information technologies.

f

To have knowledge about logistics and transportation principles, policies, and legislations.

g

To have knowledge about corporate governance, legal framework, business practices and environmental effects with professional and ethical responsibility

h

Able to access information by searching text, visual and digital resources, and be able to use these information for interpreting and analysing data, identifying problems, and offering solutions.

i

Able to use theoretical and practical knowledge that learned from logistics and transportation companies with business management techniques.

j

Able to develop project in logistics and trasportation area, and can take responsibility and act as coordinator or participant as an individual or group member in accordance with project goals.

Prepared by

Asst. Prof. Aykut Arslan

Date

02.06.2017

Signature