Course Name : Business Practices

Degree: Undergraduate

Code

Year/Semester

Local Credits

ECTS Credits

Course Implementation, Hours/Week

Course

Tutorial

Laboratory

UIT 323

3/2 (spring)

2

5

3

-

Department

Department of International Business and Trade

Department of Maritime Business Management

Instructors

Assoc. Prof. Dr. Engin Kurun

Contact Information

ekurun@pirireis.edu.tr

Office Hours

Tuesday 14:00- 16:00

Web page

http://pruonline.pirireis.edu.tr/

Course Type

Elective

Course Language

English

Course Prerequisites

  -

Course Category by Content, %

Basic Sciences

Engineering Science

Engineering Design

Humanities

100

-

-

-

Course Description

This course is designed to provide our students with a comprehensive study of business practices. We will discuss the nature, function and purpose of business management and it’s enterprise in our modern, political, social and economic environment. Students will learn the business mindset and global aspects of business; the facets of starting a business and how to manage and lead for success.

Course Objectives

1. To provide students with knowledge and skills required for real business environment.

2. To prepare students towards global competition and make them ready for understanding the business issues in every aspects.

Course Learning Outcomes

By students who passed from UIT 323 successfully

1. Compare and contrast the various career opportunities available to business students and the educational requirements needed to secure the position.
2. Compare and contrast political and economic systems of the world, the social implications of current trends in business, how they compare to business internationally and the private enterprise system.
3. Compare and contrast the various forms of business ownership within a private enterprise economy.
4. Compare and contrast the different management styles employed in businesses and understand the relationship between management style and productivity, cost and internal organizational structure.
5. Evaluate the role of human resource management and the role of human relations in the business world.
6. Evaluate the role marketing plays in the private enterprise system.
7. Describe management information systems, accounting procedures and the role of computers in business and how they impact profit and loss.
8. Compare the relationship between the stock market, financial institutions, financial markets and risk management in today’s business environment.
9. Analyze the legal environment and global political environment and explain how our economy interacts with those of other nations and the impact these economies have upon our ability to produce goods and services needed and wanted throughout the world.

Instructional Methods and Techniques

Methods will include lectures, PowerPoint and video presentations, small group discussions (debate) in class, teamwork assignments, and guest speakers. We will outline articles in the Wall Street Journal on what’s news in business around the world. Student participation is required.

Tutorial Place

Class teaching

Co-term Condition

-

Textbook

Bovee, C. L. and Thill, J.V., Business in Action, 8th Edition, Pearson, 2017.

Other References

-

Homework & Projects

All students will be required to report on one (1) What’s News article on Business management. You will do a 15 minute oral presentation. Please use current articles for the 15 minute presentation, and share with the class a current event that is related to the business world and/or the global market. For examples, you will select articles on: the economic system, management, stock market, marketing, employee motivation, customer service, financial or technological changes and issues we cover in our lectures. You may look for articles from the Financial Times Journal, Wall Street Journal, etc. Please state the 5 W’s. At the end of the 15 minutes presentation: Share if the article is a Micro or Macro economics issue, how does it affects our economy. You will write a clear concise sentence on what you want the class to remember about the article. It must relate to the business world and chapters we are discussing in the Business in Action textbook. A copy of the article and the forms must be turned in the day of the presentation to receive full credit.

Laboratory Work

-

Computer Use

Students will prepare their projects on powerpoint.

Other Activities

-

Assessment Criteria

Activities

Quantity

Effects on Grading, %

Attendance

Midterm

1

25

Quiz

Homework

Term Paper/Project

1

35

Laboratory Work

Practices

Tutorial

Seminar

Presentation

Field Study

Final Exam

1

40

TOTAL

100

Effects of Midterm on Grading, %

60

Effects of Final on Grading, %

40

TOTAL

100

ECTS/

WORKLOAD TABLE

Activities

Count

Hours

Total

Workload

Lecture

14

3

42

Midterm

1

20

20

Quiz

Homework

Term Paper/Project

1

20

20

Laboratory Work

Practices

3

2

6

Tutorial

Seminar

Presentation

2

3

6

Field Study

Final Exam

1

30

30

Total Workload

124

Total Workload/25

4,96

Course ECTS Credits

5

Week

Topics

Course Outcomes

1

Overview of Business Environment

I, II

2

Understanding Basic Economics and the Global Market Place

I, II, III, IV

3

Business Ethics and Corporate Social Responsibility

III, IV

4

Forms of Ownership

III, IV

5

Management Roles and Organization

III, IV, VII

6

Employee Motivation  and HR Management

V

7

Company Visit

I, II, III, IV, V, VI

8

MID-TERM Exam

I, II, III, IV, V, VI

9

Product and Pricing Strategies

IV, VI, VII

10

Distribution and Logistics

VI, VII

11

Customer Communication and Investor Relations

IV, V, VII, VIII

12

Financial Markets and Investment Strategies

IV, V, VII, VIII, IX

13

Guest Speaker

VI, VII, VIII, IX

14

Review before FINAL Exam

I, II, III, IV, V, VI, VII, VIII, IX

Program Outcomes

Level of Contribution

1

2

3

a

To be able to benefit from the basic disciplines of international business and trade (economics, business, law) and to have fundamental knowledge of these disciplines.

X

b

To be able to evaluate and interpret data, concepts and ideas in the field of international business and trade with scientific methods.

X

c

To obtain the ability to analyze international economic and trade developments, identify problems, express opinions and present solutions to problems in the organization.

X

d

To be able to comprehend the necessity of international competition and the unique business practices of different countries.

X

e

To be fully aware of the requirements of international (consumer and industrial goods) markets and be able to develop and decide strategies in finance, management, production and marketing, especially in times of crisis affecting international business environment.

X

f

To be able to foresee the processes and results of the decisions to be taken and the projects to be implemented, to take into account the cause - effect relationships and to develop a strategic approach.

X

g

To be able to focus on continuous improvement, take responsibility and be innovative in the area.

X

h

To be able to have leadership and management competencies that a manager and entrepreneur should have working at the international level.

X

i

To be able to work in teams, make horizontal and vertical communication based on professional sharing and interaction with experts in other fields, as well as having the ability to make intercultural communication.

X

j

To be able to use information and communication technologies along with the computer software at the level required by the field.

X

k

To be able to use information systems and software used in international trade operations and data analysis in addition to using computers.

X

l

To have the knowledge of at least B2 level English within the scope of European Language Portfolio Independent User and to use these qualities in verbal and written communication.

X

m

To act in accordance with social, scientific, cultural and ethical values ​​and with the consciousness of social responsibility in various fields of international trade.

X

Program Outcomes

Level of Contribution

1

2

3

a

Ability to analize the theoretical information in the area of maritime economics and management, and to assess their implications in implementation.

X

b

Ability to acquire distinctive information in the key aspects of the maritime business environment.

X

c

Ability to acquire knowledge by integrating information related to the field of maritime business and management  into computerized environments.

X

d

Ability to present obtained information by employing the technical skills required by the field of maritime business  and finance (such as in computerized environments) in Turkish or English.

X

e

Ability to employ knowledge related to the field of maritime business  and management  in decision-making, application, and the application of decisions.

X

f

Ability to produce multidisciplinary assessments and conduct analyses in harmony with the area of maritime business  and management  , related sub-fields, and other social science areas.

X

g

Ability to incorporate and accurately assess ethical and Professional responsibilities.

X

h

To be able to have leadership and management competencies that a manager and entrepreneur should have working at the international level.

X

i

To have a wide-range understanding for the incorporation of the effects of the field of maritime business  and management  in a global context.

X

j

Having acquired lifelong learning skills.

X

k

Having wide knowledge on contemporary topics.

X

l

To act in accordance with social, scientific, cultural and ethical values ​​and with the consciousness of social responsibility in various fields of international trade.

X

m

Having practical and theoretical technical knowledge for being able to obtain information and results  through data analysis.

X

Course

Outcomes

I

II

III

IV

V

VI

VII

VIII

IX

Programme Outcomes

a

b

c

d

e

f

g

h

i

j

k

l

m

Course

Outcomes

I

II

III

IV

V

VI

VII

VIII

IX

Programme Outcomes

a

b

c

d

e

f

g

h

i

j

k

l

m

Prepared by

Assoc. Prof. Dr. Engin Kurun

Date

26.09.2017

Signature